Monthly Marketing & SEO Report · Prepared by Danielle Lemons
87 direction requests from the Business Profile in June — the strongest single signal in the account this month. Meaningfully more people are actively navigating to the shop.
GA4 logged a distinct "AI Assistant" channel in June with 5 real sessions — measurable proof that AI tools are sending live visitors to the site, not just theoretical visibility.
Search Console shows Contact page clicks jumped from 2 to 7 — a strong signal that more searchers are moving from looking to reaching out.
51 organic clicks to the homepage in the trailing 28 days, up 59% — the core landing page is pulling its weight.
The full May-planned city rollout is complete and published: Hendersonville, Franklin, Gallatin, Goodlettsville, and White House all have dedicated, indexed electrician pages extending local + AI visibility across every planned service area.
About Us and Electrical Repairs both went from zero clicks to newly ranking in Search Console — new visibility that didn't exist last period.
Note on search trends: May's AEO infrastructure work (schema markup, AI crawler configuration, GBP overhaul, llms.txt) typically takes 30–60 days to fully register in Search Console. June is the first full month that should reflect that impact — see the Search Console breakdown below.
Directly checked craddockelectrical.com's robots.txt and llms.txt this month: both are live and correctly configured. GPTBot, OAI-SearchBot, PerplexityBot, ClaudeBot, and anthropic-ai are all explicitly allowed to crawl the full site, and llms.txt (craddockelectrical.com/llms.txt) is returning a clean 200 response. This is the infrastructure that made the May ChatGPT-recommendation win possible, and it's still fully in place heading into July.
87 direction requests is the clearest positive signal in the account this month — meaningfully more people are actively navigating to the shop, a stronger buying-intent action than a profile view.
Calls and website clicks are the two categories July's plan is built to grow: Apple Maps Connect (still unresolved) and answer-first service page rewrites both directly target listing-to-action conversion, on top of the 5 new city pages now live.
Top Performing Queries (Brand)
| Search Query | Clicks | Impressions |
|---|---|---|
| craddock electric | 22 | 113 |
| craddocks electrical | 5 | 167 |
| craddock's electrical service | 6 | 39 |
| craddock electrical services | 3 | 15 |
| craddock electrical | 2 | 30 |
High-Impression Opportunities (Generic)
| Search Query | Clicks | Impr. | |
|---|---|---|---|
| electrical services nashville | 0 | 169 | Opportunity |
| electrician nashville | 0 | 143 | Opportunity |
| what are typical costs for an electrician in nashville? | 0 | 87 | AEO target |
| electrician cost | 0 | 68 | Opportunity |
| panel upgrade nashville | 0 | 45 | Opportunity |
Top Pages by Clicks (last 28 days, Search Console Insights)
| Page | Clicks | Trend |
|---|---|---|
| Homepage — Electricians in Nashville & Middle Tennessee | 51 | ▲ 59% |
| Contact Craddock Electrical | 7 | ▲ 250% |
| About Us | 2 | New (prev. 0) |
| Electrical Repairs in Nashville | 2 | New (prev. 0) |
| How Much Does an Electrician Cost in Nashville, TN? | 1 | — |
Key insight: "electrical services nashville" and "electrician nashville" together pulled 312 impressions with zero clicks — high visibility, no conversion. The AEO-style answer post published in June ("How Much Does Electrical Panel Replacement Cost") is already showing up for the related "what are typical costs for an electrician" query at 87 impressions — worth watching whether that climbs as the page gets more indexed history. All 5 city landing pages (Hendersonville, Franklin, Gallatin, Goodlettsville, White House) are now live — the direct fix for the "electrician nashville" / "electrical services nashville" gap, since Craddock's wasn't ranking high enough on generic city-wide terms to earn clicks despite strong impression volume.